Leo Martinez Davis

content marketing

Visual Storyteller and Artist

9+ Years of Experience

In visual communications design, digital marketing and SEO, creative content strategy, management, and more.

Recognized Brand Experience

School of Rock, Constellation Energy, Baylor University, American University, and more.

Creative Specialist

I specialize in Social Media Stories, Web Stories, Social Media Advertising, Creative Content Creation, and more.

CREATIVE CONTENT STRATEGIST

WHAT DOES A CREATIVE STRATEGIST DO?

Creative strategists use visual design and creative marketing to tell stories, or communicate a message, by making thoughtful and analytics decisions to increase brand exposure, sales, website traffic, or inform a brand's visual expression.

As a creative strategist, I have collaborated with marketers, developers, designers, writers, and business leaders, in both the agency world and in-house, to use creativity, design, and data to guide multiple advertising and marketing campaigns and projects.

VISUAL

STORYTELLER

WHAT DOES A VISUAL STORYELLER DO?

A visual storyteller uses images, pictures, graphics, typography, or motion to drive emotion, engage with different audiences, and guide them to take action. In my career, I have produced, direct, and oversee various projects that use all these other elements in the internet space to educate, inform, or engage with different audiences in multiple industries like education, fashion, and entertainment. 

One of my particular concentrations and specializations is using the Story Format to tell stories on social media and the web visually. This format has allowed brands to reach broad audiences by delivering content fast and more digestibly, therefore obtaining benefits in brand exposure, establishment, and more.


WEB STORY

WEB STORY EXAMPLE

ARTIST

PAINTING

As a third-generation painter, I use this medium to keep myself inspired and engaged. I allow myself to be imperfect, to go with my gut, and express my emotions. I usually work with bright and colorful acrylic paints and, little by little, I am starting to play with oils.

ENTERTAINING

I always imagined myself as "Leo the actor and entertainer." While my career took me in a different direction, I still enjoy using these acting and public speaking skills on social media, webinars, or workshops to educate, guide, inform, and make people laugh in the process.

CREATING CONTENT

One way to keep my marketing, design, and creative strategy skills sharp and up-to-date is by creating content myself. From content creation strategy, blogging, filming, editing, and promotion, I am continuously working on this site, justsoantsy.com, and theRVbois.com.

SOME OF LEO'S CREATIVE WORK

school-of-rock-work-creative-strategy
photo-manipulation
custom-photography-school-of-rock

I worked with the School of Rock marketing team to strategize different content pieces and optimized them for SEO. I designed and strategized the creative to be helpful and informative and follow brand guidelines. I took some of the photography used and edited some of the others they provided.

VISUAL DESIGN & BRANDING

nannies-series

One of the most fun projects I've worked on, living my NYC creative dreams! I collaborated with a talented group of artists in this fun comedy series to develop a branding that aligned with the project's spirit and represented the vibrant characters. You can watch the Nannies Series here or visit nanniesseries.com.

WEB STORIES

Over a few years, I have been working with the MakeStories team to build the best web story builder ever! With MakeStories, you can create and publish web stories with no coding. Check out some of the stories that I have made with the MakeStories builder:

makestories

Great News!

NYS makes single occupancy bathrooms statewide gender-neutral.

JUSTSOANTSY.COM


Spirit Day

On October 17, we wear purple.

JUSTSOANTSY.COM


WEB STORY

WEB STORY EXAMPLE


WHAT LEO CARES ABOUT

Using your creative powers for good.

We can use our creative skills to create positive social change.

We can ensure our work represents and advocates for all equally.

We can ensure our work represents and advocates for all equally.

Protecting the [Latinx] LGBTQ+ Youth.

Be the one that you needed when you were growing up.